Speaking of creating one's own brand .....
Here's a link to an article about Janet Yellen, current Vice-Chairperson for the Federal Reserve System, and a second link describing the difference between Hawks and Doves regarding monetary policy (thanks Nancy, for bringing those terms up in class!). Ms. Yellen seems especially qualified for this potential Fed appointment, and certainly displays the highly-desired characteristics of intelligence, integrity, and class --- qualities necessary and associated with the world's most powerful banker.